Mama Luna's Cat Rescue

2023

Interactive conversational pet cat experience

Case Study

Dreamworks and Charisma AI came to us to develop an interactive conversational pet experience to promote the release of a new Puss in Boots movie.

A core part of the experience is a user conversing with their own digi-cat using Charisma AI’s character driven story engine. One of several unique dialogue paths is determined by a short introductory personality quiz. This quiz also informs the unique appearance of the cat.

Conversations are predetermined, but text-driven, so all vocal audio and animations are procedurally generated. The audio is synthesized through Charisma, which provides phonetic meta-data that is transformed into animation sequences by a custom viseme-based keyframe system.

Users can also guide their didi-cat around the scene to explore various aspects of the room, play the piano, and play with a toy. The pathing system makes this easy and intuitive with a click and drag mechanic.

I executed the 3D scene for the front-end build including all the playful and conversational interactions, pathing system, and viseme animation system. I also defined our strategy for animating speech and provided guidance for the 3D team on implementation.